Want to follow the smart retail trend? Smart Surveillance System would be a good starting point.17 Apr 2018 Welfare Electronic Component Limited
With growing popularity of e-commerce, the retail sector has felt the disruptive impact of e-commerce more than most industries. Some have reacted to online competition by closing physical stores, but others are attempting to overcome challenges through technological transformation. One of the disadvantages of traditional retail is the lack of intelligent tools for accurate data collection and visualization which make it hard to provide a basis for business decision-making at the shop.
Now, Hikvision has developed a Smart Retail Solution that provides comprehensive CCTV security for data collection and analysis in order to enhance business value.
Benefiting from Deep Learning Technology, three intelligent functions for retail support include people-counting to track customer traffic and volume, heat mapping to know the popularity of goods in the shopping area, and queue detection to monitor the queuing situation in real-time.
For example, when customers enter the store, retailers are concerned about which merchandise customers are interested in. Therefore, with Hikvision’s Heat Mapping function, retailers can identify hot spots and dead zones easily. Besides, the queue detection cameras can monitor the queuing situation in real-time and count the number of people in each queue and dwell time of each customer.